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Yes on Q

Santa Cruz County

Water & Wildfire Protection

Our community faces significant challenges in maintaining its natural resources, including our local natural water sources, like rivers, creeks and streams, beaches and the ocean, our beautiful forests and redwood trees, local wetlands and wildlife habitat. 

Santa Cruz County has many special places, and we must protect them against the persistent threat of wildfires, environmental degradation, pollution and climate change.

That’s why we’ve created the Santa Cruz County:

Natural Water Source Protection, Clean Beaches, Wildfire Risk Reduction & Wildlife Protection Act

About Measure Q: the Water & Wildfire Protection Act

Measure Q: The “Water & Wildfire Protection Act” (for short) is a ballot initiative sponsored by local environmental and community organizations to protect our natural and working lands by investing in Santa Cruz County’s lands and waters to build resilience to wildfires and other natural disasters in Santa Cruz County. It focuses on protecting our water quality, ocean, beaches, wildfire risk reduction, forest preservation, wildlife habitat enhancement, and the improvement of parks and natural areas.

Safeguarding Water Quality:

Measure Q will employ sustainable practices like preventing erosion in rivers to protect local water quality and natural water sources now and for future generations.

Cleaning Ocean and Beach Areas:

Measure Q will preserve the quality of our beaches and Monterey Bay by addressing sources of pollution and stormwater runoff.

Reducing Wildfire Risks:

Measure Q will increase the health of our forests and grasslands by thinning underbrush and creating firebreaks to protect our communities that are most at risk of damaging wildfire.

Enhancing Wildlife Habitats:

Measure Q will enhance critical wildlife habitat and build new wildlife crossings to benefit endangered species, marine life, and important places like wetlands and old-growth redwoods.

Have a question? See our list of frequently asked questions: